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Social Networking · Meta Platforms, Inc. · iOS
Facebook is a Social Networking app by Meta Platforms, Inc. on iOS. AppScreens archives every screenshot from its Apple App Store listing so ASO professionals, designers, and product marketers can study how Facebook presents itself to potential users.
The current listing includes 8 screenshots and 1 video preview (version 570.0.0), last captured on July 17, 2026. AppScreens has archived 2 versions of this listing over time — the Time Machine shows how the screenshots evolved.
Facebook's screenshots use the Caption Heavy layout pattern: Large text headlines dominate the screenshot, with the app UI as supporting context. Effective for apps with complex features like finance, education, and subscriptions.
The listing applies the Social Proof ASO strategy: Screenshots highlighting ratings, download counts, awards, press quotes, or testimonials. Reduces risk perception for potential users.
